If you have any plans on attending a trade show in the upcoming year, the time to start planning is now. Anyone who is planning on displaying an exhibit, sponsoring one or simply attending a trade show can benefit by taking some preliminary steps in the months leading up to the show. Ideally, trade show […]
Tag Archives: trade show marketing
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Aug
Aug
When it comes to trade show marketing, the whole idea is to increase your return on investment (ROI). If you’re not getting a return, then the truth is you’re spending a lot of money to be at a trade show and it’s not paying off. There are some things that your exhibit booth staff can do […]